AI Insights · Timothy · January 2022
Top 5 Hasbro Games App Performance on Unified Platform in Kenya Q4 2021
In Q4 2021, Hasbro games apps in Kenya showed varying performance trends across weekly downloads, revenue, and active users, with notable growth in some metrics.
During the fourth quarter of 2021, the top five Hasbro games applications in Kenya displayed diverse performance trends across weekly downloads, revenue, and active users. Here’s a closer look at how each app fared during this period, based on data from Sensor Tower.
PJ Masks™: Hero Academy saw a steady increase in weekly revenue, peaking at approximately $31 in the final week of December. Weekly downloads fluctuated, starting at 1.3K and reaching up to 2.7K mid-quarter, before ending the quarter at 2.4K. The app’s weekly active users also showed a positive trend, climbing from around 2.1K to 3.7K by the end of the quarter.
PJ Masks™: Moonlight Heroes had modest revenue peaks of $6 in late November and early December. Downloads started at 1.6K, dipped to 648 at the end of November, and then recovered to 1.5K by the end of December. Active users followed a similar pattern, starting at 4.7K, dropping to 3K, and then rising to 4.2K.
Power Rangers: Legacy Wars experienced a notable increase in weekly revenue towards the end of the quarter, peaking at $9 in the last week of December. Weekly downloads saw a decline from 915 at the beginning to 287 at the end of the quarter. Active users decreased from 2.1K to 1.6K over the same period.
Scrabble® GO - New Word Game generated consistent weekly revenue, averaging around $50 to $75. Downloads remained stable, starting at 529 and ending at 516. Active users showed a slight decline from 5.4K to 4.7K throughout the quarter.
Ricky Zoom™ did not generate any revenue during this period. Downloads varied, starting at 278 and peaking at 536 mid-November, before dropping back to 269 by the end of December. Active users started at 331 and peaked at 570 in mid-November, before ending the quarter at 353.
These insights highlight the varying performance of Hasbro's top games in Kenya during Q4 2021. For more detailed data and insights, visit Sensor Tower.
